ID Annual – Y Water – Fuseproject

The website is more fun than the bottles! You really need to check it out here. The flavor story is really smart as it implies feeding the basic building blocks of the body and the bottles in turn respond by allowing kids to create fun molecular structures.

This won a Design Distinction award. I’m not sure if this was presented as a whole with web communications or not, but this to me could have been best of category. Maybe they just judged just the bottle itself, but the entire story here makes for a great “consumer product”.

PS. Y Water claims to be Organic, but funny that you can’t easily find the ingredients of Y Water on the website. If it’s there, its not that easy to find. Some post a link if you can find it.

Another fuseproject product, that wasn’t as impressive, yet an award winner.

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